Funded Research Projects Grass-Fed Wagyu Beef Primary Growth Partnership (Firstlight Foods and Ministry of Primary Industries) Positioning New Zealand beef at the premium end of international markets and delivering long-term economic benefits are the key goals of a PGP programme producing highly marbled grass-fed beef from Wagyu-cross animals. Much of New Zealand’s beef is lean and destined for use in burgers and small goods. Internationally, high-quality beef is predominantly produced from cattle housed in feedlots and fed corn and other grains. Consumer demand provides an opportunity for grass-fed, free-range, high-quality beef to be positioned in niche markets. This PGP programme will develop an integrated value chain for high-value, marbled beef … Continue reading Current Research